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By June 15, 2020April 14th, 2023Case Study


Protecting Exclusive Discounts from Abuse

Man in front of personal computer

Lenovo, a personal computer vendor that owns 20% of the market share and sells products in 160 countries, wanted to offer exclusive discounts to military veterans, students, and teachers through However, early attempts at launching these discount programs attracted fraud from ineligible customers and unauthorized resellers. Lenovo turned to for a secure solution that protected their discounts from abuse.

Lenovo’s Success

Lenovo’s exclusive promotions to groups generated significant benefits for the e-commerce program including:

  • $10M in Revenue – from military, student, and teacher discounts in their first six months, exceeding the company’s original expectations twice over.
  • 12X ROI – From marketing to the pre-verified member community. Lenovo purchased a paid placement in’s newsletter to acquire new customers.
  • Zero Fraud – Since integrating’s solution, Lenovo’s discount programs have experienced zero incidences of fraud.

The message is clear: when brands protect their discounts from fraud, they’ll see higher revenue and customer acquisition in return.

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