Skip to main content Kicks off Holiday Shopping Season with Exclusive Deals, Saving the Military Community More than $1 Million Between Veterans Day and Cyber Week

By December 16, 2019September 11th, 2020Press Releases

More than 400 top retailers partnered with to provide even greater discounts to active duty service members, reservists, veterans, military spouses and families

McLean, Va. – December 16,, the industry leader in secure online identification verification, today announced it saved the military community more than $1 million between Veterans Day and Cyber Week this year. Using their secure credentials, military members gained exclusive access to deals and discounts through’s e-commerce website,, and retail affiliate websites.

“With deep roots in the military community, we understand first-hand the incredible sacrifices made by our military members and their families,” said Melissa Blanken, chief marketing officer at “It’s rewarding to be able to help make this holiday season a little brighter for our military community and put some money back in their pockets.” is partnering with more than 400 retailers throughout the holiday season to offer special military discounts. Savings include:

  • YETI – 20% 
  • Vera Bradley – 15%
  • Fanatics – 30% 
  • NFL Shop – 15%
  • Kids Foot Locker – 20%
  • – 10% 
  • Ray-Ban – 20%  
  • And more!

Founded by Army veteran Blake Hall, is committed to serving the military community, which includes active duty service members, reservists, veterans, military spouses and families. After creating an account through’s secure identification verification platform, military members are invited to access special deals at and through’s retail affiliates. With’s secure, portable one-time verification process, military customers never have to verify themselves again at any retail website where is accepted, saving precious time during the busy holiday season.  

“I use to shop at my favorite online stores. My friends and I didn’t just serve to reap the benefits, but it’s nice to have a small perk here and there to stretch our budgets even farther,” said Brad H., a navy veteran and member. “It’s so simple. Just log in and you’re all set!”

“We are excited to partner with to offer special discounts to members of our military community,” said Jeff Rosenstock, president at DEVIL-DOG Dungarees. “We thank those who have proudly served to protect our country and wish them and their families a happy holiday.”

To access deals at top retailers including DEVIL-DOG Dungarees, YETI, UNTUCKit, Ray-Ban, Under Armour, Oakley, ContactsDirect, and more, military members can sign up for an account at

About simplifies how individuals prove and share their identity online. Its next-generation identity platform provides identity proofing, authentication and group affiliation verification for organizations across sectors.’s technology meets the highest federal standards for online identity proofing, authentication, KYC and AML requirements and is approved as a NIST 800-63-3 IAL2/AAL2 conformant Credential Service Provider by the Kantara Initiative. More than 16 million users and over 400 organizations use to verify identity, including healthcare organizations, federal and state government agencies, financial institutions, retailers and nonprofits. To learn more about and its secure identity verification platform, visit and follow on Twitter @IDme.

ID. me

ID. me simplifies how individuals prove and share their identity online.’s next-generation identity platform meets the highest federal standards for online identity proofing and authentication, without compromising access for hard-to-identify groups.’s technology is used by almost 30MM individuals and 500 partners, including federal and state agencies, healthcare organizations, financial institutions, retailers, and nonprofits.